Strategic Formulation

This program provides participants with a practical foundation for understanding how to formulate effective business strategies. The session focuses on analyzing internal and external environments, identifying key strategic issues, and developing clear, actionable plans aligned with organizational goals.

Through guided discussions, frameworks, and case-based exercises, participants will learn how to turn insights into strategy by applying tools like SWOT, PESTEL, and the Balanced Scorecard approach.

By the end of this program, participants will be able to:

• Understand the fundamentals of strategic formulation and its role in the business planning process
• Analyze internal and external factors influencing strategic decisions
• Identify and prioritize key strategic issues using proven analytical frameworks
• Formulate goals, objectives, and initiatives aligned with organizational vision and mission
• Apply basic strategy formulation tools to real-world business cases