Turning Customer Pain Points into Loyalty: Insight-Driven CRM Strategy

This full-day training explores how to uncover customer pain points through research and turn them into actionable CRM strategies that drive engagement and loyalty. Combining marketing insights, consumer behavior analysis, and CRM best practices, the session guides participants through practical exercises to design, test, and implement customer loyalty strategies that work in real business settings.

By the end of this program, participants will be able to:

• Understand the link between consumer research, customer experience, and CRM
• Identify customer pain points using research tools and data-driven approaches
• Translate insights into CRM strategies focused on retention and loyalty
• Create an action plan to apply insight-driven CRM in their own organization